Forget the Subs and GMTs: This is the Hottest Rolex of 2026

When you ask watch enthusiasts what the most in-demand Rolex on the market is, the usual answers are typically the same: a stainless steel Submariner or a hyped-up GMT. But if you ask the experts at Gamzo & Co. what the absolute hottest watch in their current inventory is, you will get a very different answer.

Forget the standard sports models — the undisputed king of the current market is the Tiffany turquoise Daytona on the Oysterflex bracelet.

The Ultimate Hype Piece

This 2026 model is commanding serious attention and incredible premiums. According to the dealers at Gamzo & Co., a full set of this specific Daytona, shipped directly to your door, is currently moving for $94,000.

Supply Simply Cannot Keep Up With Demand

Why is it commanding nearly $100,000 on the secondary market? Because the demand is drastically outpacing the supply. The team at Gamzo & Co. notes that they are selling these Tiffany turquoise Daytonas faster than they can even get them into their inventory. It is the ultimate luxury flex piece that serious collectors want, but very few can actually source.

If you are looking to acquire the absolute peak of current Rolex hype and have the budget to back it up, this is the exact watch you need to be chasing.